Join us online August 10-12

The online workshop will be held 10:00 am - 1:00 pm CST each of the three days.

Register Now

IFT Members Save $165!

Our industry has been fundamentally changed by the global pandemic. Consumer behaviors have been radically altered by quarantines, economic shocks, and a slow return to a new version of normal. The changing consumer landscape offers both challenges and opportunities for product developers and food companies. This new world needs new thinking – design thinking.

RTI Innovation Advisors’ virtual three-day short course will teach you the fundamentals of design thinking. The course offers hands on experience with a selection of design thinking tools that you can use to uncover post-COVID consumer needs and shape your organization’s innovation efforts.

Whether your company makes consumer products, ingredients, packaging, or machinery, this workshop provides basic concepts in design thinking and brings those concepts to life with small group exercises. Over three days, you’ll practice techniques to discover unmet consumer needs, define problems and value propositions, pitch concepts, and get customer feedback.

Detailed Course Agenda

 

Register Now

IFT Members Save on Registration Fees

  • IFT Member: $600
  • Non-Member: $765
  • Student: $300
  • Don't wait to register!
    • $50 Late registration fee (one week before event- August 3)
    • $50 Same day event additional registration fee

IFT Members Save $165!

yell_bar

Other Short Courses

Labeling Requirements and Implications for Foods Marketed in the U.S.
August 3-5
Get the foundational and practical knowledge you need to comply with new and established labeling laws and regulations. Learn more.

Fundamentals of Sensory Science
August 24-26
Get an overview of current practices, the benefits of different methods, and strategies on managing resources and information to meet product development requirements. Learn more.

Instructors

Susan_Mayer_150x150_Image-Post

 

Lead Instructor
Susan Mayer, CFS
is Food and Agriculture Lead and Innovation Advisor– RTI Innovation Advisors. Susan is a creative problem-solver with strong communication skills to complement her technical expertise in food science, technology and manufacturing.
Amanda_Rose_150x150_Image-Post

 

Amanda Rose has been creating, testing, and applying design thinking approaches in her work with philanthropic donors, governments, and others. Amanda has used design thinking throughout her career to shape large-scale systems change initiatives in food and agriculture across the globe.
Cary_Strickland_150x150_Image-Post

 

Cary Strickland brings to RTI Innovation Advisors’ clients his extensive experience helping product development teams find the right partners, assess technology options, or evaluate their competition for developed and emerging markets. As a certified practitioner of human-centered design (through the LUMA Institute), Cary trains others in the fundamentals of design thinking and deploys these same techniques to help teams make decisions.